How to Manage Comments on Multiple Facebook Pages

Method 1: Build one master list and push it to every Page

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This is the only part of multi Page moderation with a real answer, and it works because Facebook lets you upload a list instead of typing one. Write it once, keep it somewhere you control, push it to every Page.

1. 1Write the master list outside FacebookA spreadsheet, a note, anything you own and can find again. Put in the scam phrases, the words your abusers reuse, the emojis bots spam, and competitor names. This file, not any of your Pages, is the real list. Edit a Page directly and you have five lists again.
2. 2Open Content Moderation on your first PageGo to the Page as an admin. Settings, then Privacy, then Public Posts, then scroll to Content Moderation and click Edit. It lives nowhere else, which is why looking for it in Meta Business Suite comes up empty.
3. 3Upload the list rather than typing itClick the three dots to upload your spreadsheet, or paste the list in with a comma between each word. Pasting from another Page you manage works too, so once one Page is right you can copy it.
4. 4Repeat on every other PageSame path, same file, one Page at a time. There is no way to apply a list to all your Pages at once. Doing them in one sitting is the only way they start out identical.
5. 5Date the file every time you push itIn two months that line is the only way to know whether a Page is running the current list.

Method 2: Set up the rest per Page, and record what you set where

The keyword list is the only setting you can move between Pages. The profanity filter and Moderation Assist have no upload and no export, so you set them by hand on each Page. The only defence against forgetting is a record.

1. 1Set the profanity filter on each PageIt sits in the same Content Moderation section as your keyword list. You pick off, medium, or strong, and that is the entire control. Use one strength everywhere unless a Page has a real reason to differ, because a mixed setup is one you cannot reason about.
2. 2Set up Moderation Assist on each PageSwitch to the Page, open its professional dashboard, choose Moderation Assist, and click Let's Go. Add your criteria: new accounts, accounts with no profile picture, repeat offenders, comments carrying links. Moderation Assist belongs to the Page you are switched to, so every Page needs this done separately.
3. 3Keep a one line record per PageIn the same file as your master list, note the profanity strength and criteria you set on each Page. It is the only inventory of your setup that will ever exist.
4. 4Check each activity log separatelyEach Page has its own log of what its filters hid, reachable only from that Page. There is no combined view, so most people check one and assume the rest are fine.

Method 3: Use Meta Business Suite to read comments across Pages

This is the piece people are usually looking for. Business Suite does put comments from all your connected Facebook and Instagram accounts into one Inbox, filtered by Page. It is worth using. It just does less than the name suggests.

1. 1Get every Page into one business portfolioOpen Meta Business Suite, go to Settings, then Pages under Accounts, then Add. Add the Pages you own, and request shared access for the ones a client owns. Pages outside the portfolio will not appear in the Inbox.
2. 2Open the Inbox and switch it to commentsThe Inbox holds messages and comments together. Switch to the comments view and you get every connected Page's comments in one list, most recent first, and you can reply without opening each Page. Filters cover the Page a comment came from, unread, and responses to ads. For reading and replying, this does the job.
3. 3Go back to each Page to change anythingContent Moderation is not in Business Suite, and neither is Moderation Assist. When a comment shows you a word you should be blocking, you leave the Inbox, open that Page's settings, and add it. Then the other four.

Where this stops working

The setup above is fine, and it holds for a while. What gets you is not the setup. It is the drift.

• Five identical lists do not stay identical

  You learn a new scam word on a Tuesday. You are on your phone. You add it to the Page in front of you and mean to do the rest later. Do that six times over two months and you have five different lists and no idea which Page is missing what.

• There is no way to compare Pages

  Facebook will not show you two Pages' settings side by side. To find out that Page three never got the last update you have to open all five and read them. Nobody does that, so the drift stays invisible until a comment your other Pages would have caught sits under an ad.

• Nothing reads meaning, on any of them

  "Great product, message me and I will double your money" has no profanity, no banned word, and no link. It reads as a compliment to every filter Facebook has, on all five Pages at once. A word list only catches words somebody thought of first, and five Pages is five chances to be the one nobody updated.

• Five Pages is five comment sections wanting eyes

  The Business Suite Inbox makes them one list, but that list is five times as long, arriving at every hour, in whatever languages your audiences speak. Reading does not get cheaper in one place.

Facebook gives you good free filters and no way to run them as a group. What you pay for that is time, and it scales with your Page count.

When it does not work

• Why did a comment get hidden on one Page but not the other?

  Because those are two unrelated lists that only look the same. Push your master list to both again, which is faster than comparing them word for word. Also check the profanity strength on each, since one Page on medium and one on strong treat the same comment differently.

• Why does my keyword list upload work on one Page and fail on another?

  Usually you are an editor rather than an admin on the Page that fails, so the Edit control is not there for you. Or that Page is on a different Pages experience, so the upload sits behind the three dots in a different place. Pasting the list in as comma separated text works on both.

• Why can I not find Content Moderation in Meta Business Suite?

  It is not there and it never was. Content Moderation is reachable only through a Page's own Settings, under Privacy and Public Posts. Business Suite shows you comments and lets you reply. It does not hold the rules that hide them.

• Why are some of my Pages missing from the Business Suite Inbox?

  They are not in the business portfolio. Go to Settings, then Pages under Accounts, then Add, and either add the Page you own or request shared access to a client's Page. A Page you administer from your personal profile does not appear until it is added to one.